[ The long version ]
Story
Coming soon — how I got from information systems into product research, six years across food delivery and fintech, and the fashion and design detours in between.
In progress[ Product researcher + web designer ]
aradnaksi
As a product researcher, I help product teams turn behavioral data and user evidence into decisions that move conversion, retention, and GTV. Six years across food delivery and fintech SaaS. As a web designer, I also… design web.
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[ From 2020 until today ]
Selected work
Websites I’ve designed and built, and the product research behind the decisions. Tap any project to read the story.
6years in product research, across food delivery and fintech SaaS
–projects in this index
4disciplines: design, development, e-commerce, research
[ Say hello ]
Let’s chat
Got a product to untangle or a site to build? I’m around — drop me a line.
iskandara@live.com